Not enough time for all you want to accomplish? Outsource your content creation, content management, and marketing projects to a friendly, experienced pro. I’ll craft high-quality, engaging stories and messages that will help you generate referrals and win new customers.

Content Creation: Writing & Editing

I’ll interview your subject matter experts, do the research, and write effective copy for your website, blog, publications, and social media channels, plus develop collateral materials that will help you and your clients get the attention you deserve.

Great stories are at the heart of inbound marketing — because wherever it appears, well-written content will put you ahead of the competition. I’ll provide clear,  engaging copy that reflects your organization’s branding and complements your existing materials.

Content Management

Are you taking full advantage of the great stories in your arsenal? The same story can lead to a white paper, blog post, newsletter article, LinkedIn update, tweet, video, or more. I can take your topic, figure out where and how it will best reach your audience, and tailor copy for each platform.

Outbound Marketing & Community Outreach

Need to bring attention to a product or service? I can create a marketing plan that takes advantage of your already-successful communication channels, and I’ll address the pros and cons of adding new outreach or advertising strategies. I’ll also write ad copy and/or update your sales collateral, such as brochures, quick-reference cards, and referral thank-you letters.

Content examples:

– Web pages
– Blog posts
– Print ads
– Radio, television, and video scripts
– Direct mail, including fundraising appeals
– Newsletters and e-newsletters
– Reports and white papers
– Press releases
– Brochures and other sales collateral
– Social media messages: Facebook posts, Pinterest pins, LinkedIn announcements, etc.
– Journal manuscripts (copyediting only)

 

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